Small Buisness Web Sites

Promoting Blog Posts

Promoting Blog PostsAs the picture to the left indicates, content is king, but even if you have really fantastic content, you still need to consider promoting blog posts to increase traffic and sell whatever products you have available on your website. For this post, we will assume that you have done all of the good things regarding creating your post in terms of well-written content. Also, original content and you solve a reader’s problem or answer his or her question. You have also addressed all of the SEO requirements to ensure that the search engines will index your blog post well. But there is more to ensure that you maximize your traffic – promoting blog posts!

Promoting Blog Posts – How Do I do That

The best way to promote your blog posts really depends on the type of website that you have. Also the products you are selling. There are lots of traditional methods of promotion as well as online approaches to help to promote blog posts.

Traditional Ways of Promoting Blog Posts

These include placing your web sites URL on your business cards, all of your stationery, including invoices, advertising in traditional print, TV, and radio venues. There are lots to choose from and they cost money so you will need to manage your budget well.

Online Methods

Posting to Twitter, Facebook and other online social media areas that are related to your business interests is a good start. Submitting your URL to Reddit, Stumbleupon, and other online news venues are also needed. Most are free, but some you will need to pay for as well. Google Adwords for example is one way of taking advantage of online advertising, although you must pay for each click. The more opportunities you have for your readers to become aware of your website and your blog posts, the better the chance of them actually reading your posts!

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